So you have built your website and are ready to get selling your wares online. All that’s left is generating traffic. This is where many online retailers stumble. Achieving and more importantly maintaining traffic to your website depends on a range of factors that must be ticked off before consistent high traffic leves will be attained. One of these factors is social media interaction. If the budget allows, Facebook fans can be easily purchased by advertising on Facebook and paying for page ‘likes’. Even if going this route however, constant interaction with these ‘fans’ or audience will be necessary to convert target audience to market interest.
This interaction will boost visibility through shares and feedback. By following the advice on the diagram below, you will achieve higher Facebook visibility and reap the rewards of an effective social media strategy..